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Apple stops all sales in Turkey after the collapse of the Turkish lira

Due to the strong depreciation of the Turkish lira and high inflation in the country, Apple has stopped all sales from its website in Turkey. The company also did not confirm when sales would resume in Turkey.

Apple has temporarily suspended service to Turkey from its website due to the depreciation of the Turkish lira. Currently, the Turkish Apple Online Store is still active, and many Apple devices can still be viewed and configured. However, the company prohibits anyone from placing any device in their shopping cart.

It is unclear when Apple will resume trading in Turkey. As of now, the cost of all Apple products will be significantly lower in Turkey than in the eurozone, the UK or the US, if taxes are taken into account. For example, the iPhone 13 will be available for 11,999 Turkish liras, which is equivalent to 827 euros or 930 dollars. Likewise, the new 16-inch MacBook Pro mid-range will cost 31,999 Turkish liras (~2,204 euros), well below the 2,979 euros paid in the eurozone.

Apple is expected to return to Turkey only if the country’s currency stabilizes, which is also uncertain. As Reuters explains, the Turkish lira has lost 45% of its value against the US dollar since the start of the year and 15% in a week after the rate cut.

In addition, Turkey’s inflation rate is close to 20%. Accordingly, it is conceivable that Apple will significantly raise prices across all categories when it reopens its website in Turkey.

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